The promise of more responsibilities at the day job means I need to take stock of my, er, extracurricular side businesses, and assess what fat can be cut off to save myself a little sanity.
Back in July, I decided to really plan out what 2019 would look like for the home decor blog, as it’s my most precious project and most likely to be the sustainable asset. I worked out an editorial calendar with my blog team to keep expectations clear, and also to feel less like I’m throwing shit on a wall and seeing what blog posts stick. One of the things I’ve had trouble with is coming up with blog ideas on the fly, or I’ll come up with them at the most inopportune times (driving) and quickly forget to write them down. Or they’ll get written into one of my 300 notebooks, never to be seen again.
So now all of 2019 is planned out. Well, the themes for 2019 are planned out, my blog and video topics are only done for Q1, but it’s bloody good progress for me. It might make me groan a little bit to feel like I’ve assigned myself homework, but it removes the brain shut down and gives me a direction.
I’ve also done the same with the business blog, which I’ve revived thanks to my upcoming speaking gig. Which leaves this blog…I don’t really intend to give this blog any sort of “purpose” exactly, as it’s more of a stream of consciousness project for me and I feel like I need one thing that feels uncontrolled.